Destinations
All-in-one AI platform for destinations
AI agents that work in your systems. A visitor chat and trip planner built on your own data. And a partner portal that actually gets used.
Partners & data
Better data, without the busywork
AI agents, automations and a partner portal that keep your GuideDanmark content complete and up to date — from daily upkeep to large updates across hundreds of products.
AI agents
Ask for it in the chat. Watch it happen.
AI coworkers built for destinations. They research, write, translate and update content in your systems — and show every change before it goes live.
- Create and update places, events and products via chat
- Research and bulk updates across hundreds of products
- Every change shown as a clear before and after
Automations
Quality checks that run themselves
Scheduled automations keep descriptions, contact details and opening hours current — and make sure everything reads with one voice.
- Automatic upkeep of descriptions, contact details and opening hours
- Fact-checking and a consistent tone across every description
- Scheduled runs and tailored workflows, including event import
Partner portal
Self-service your partners actually use
Partners update their own places in GuideDanmark — and AI checks images and events before they are published.
- Photos, opening hours, contact details and social media
- Events created directly in GuideDanmark
- AI cropping, scaling and validation of images and events
- Image rights and other consents collected along the way
CRM
Every partner, contact and conversation in one place
Keep track of partners, press, cruise and tour operators — and reach the right people with targeted emails.
- Segments and targeted emails
- Contact details partners keep up to date themselves
- AI concierge that answers partners by chat and email
Guest experience
Digital visitor service that feels personal
An AI chat and trip planner built on your own content — answering with places, events, images and maps instead of walls of text.
AI chat
The best AI chat for destinations
Help visitors get answers, discover experiences, and plan their visit – all in one intelligent chat built for destinations.
- Integrated with national tourism data platforms
- Recommendations, images, and maps directly in the chat
- Personal itinerary builder
Insights
See what guests are asking
Every conversation lands in one inbox — so you can follow up on leads, spot gaps in your content and learn what guests really want to know.
- All guest conversations in one inbox
- Leads and forms sent to the right person
- Insights into what guests ask about
Trip planner
BetaItineraries guests build themselves
Guests create and adjust their own trip — matched to interests, group and length of stay.
- Current opening hours and events
- Google Maps with routes and directions
- Share via link or download as PDF
Content & media
Pages, media and events from the same data
Reuse places, events, products and images across everything you publish — without copying content between systems.
Pages
Campaign and SEO pages in minutes
Generate guides, campaign pages and curated itineraries from your own content — and publish them on your own domain.
- Page generator for SEO, guides and campaigns
- Create and edit pages via chat
- Content in multiple languages
Media library
Find, credit and share every image
Organise images and video, keep track of rights, and share selected material with partners, press and cruise.
- Rights, credits and expiry dates
- AI tagging and captions, search and collections
- External sharing and push to Drupal
Events
BetaMeetings, courses and partner events
Plan your own events — from invitations to participant lists.
- Invitations, registration and participant management
- Programmes, calendar files, print and PDF
- Segmented communication
Up next
Coming soon
AI visibility
See how visible the destination is in AI answers — from ChatGPT to Google AI Overviews — and find the content that is missing.
Video generator
AI-generated video from your own content, in your style and tone — for the website, campaigns and social media.
Integrations
Works with your tools
Your AI coworkers work in the systems you already use — GuideDanmark, Drupal, Skyfish, Mailchimp, Monday, and 1,000+ other integrations.
Why Zublime
Zublime is built for destinations
Because we focus on destinations, we can go deep on tourism-specific features and integrations that fit the unique needs of destinations. Generic solutions need to work across industries — and therefore cannot go as deep.
You can see it in our AI chat, which does not just answer with text, but shows places, experiences, images, and maps directly in the answers. And in our AI agents, which integrate with the destination’s existing systems — so they can help maintain content, data, and campaigns in practice.
When an idea comes up for a new feature that solves a real problem for destinations, it makes sense for us to build it. For generic providers, that same idea also needs to make sense for many other customers — from auto repair shops to law firms. That is why those kinds of ideas rarely move forward.
Feel free to talk to Destination Bornholm, VisitFjordlandet, VisitHimmerland, or Destination Vadehavskysten if you want to hear from other destinations what it’s like to work with us.
Ready to get started?
Get in touch and see how Zublime can help you automate work and free up time for the projects that move your destination forward.